Website & SEO
Website Design Process - From Scratch
1. Discovery & Strategy
3. Development & Installation
1. Discovery & Strategy
- Understand client goals, target audience, and brand identity
- Conduct competitor research and industry analysis
- Define website structure, features, and functionality needs
- Create a project timeline and deliverables.
2. Design & Branding
3. Development & Installation
1. Discovery & Strategy
- Create mood boards and style guides (colours, fonts, and visuals)
- Briefly design homepage and key inner pages with a focus on UX/UI
- Gather feedback and refine designs before development.
3. Development & Installation
3. Development & Installation
4. Content Creation & SEO Optimisation
- Build the website from initial ideas and designs on either WordPress, Squarespace, WIX or GoDaddy
- Ensure mobile responsiveness and cross-browser compatibility
- Integrate necessary features e.g contact forms, booking systems etc.
4. Content Creation & SEO Optimisation
4. Content Creation & SEO Optimisation
4. Content Creation & SEO Optimisation
- Write or optimise website copy for SEO and engagement
- Add images, videos, and other media elements
- Implement meta tags, alt text, and technical SEO practices.
5. Testing, Launch & Training
4. Content Creation & SEO Optimisation
6. Post-Launch Support and Maintenance
- Check for broken links and loading speed
- Test across different devices and browsers
- Set up hosting & domain
- Provide training on how to update/manage the site
6. Post-Launch Support and Maintenance
4. Content Creation & SEO Optimisation
6. Post-Launch Support and Maintenance
- Offer ongoing website updates
- Provide content updates and SEO improvements
- Analyse performance using Google Analytics and user feedback
Work Example - The Light Lounge
Website Design Process - Maintenance of Current Website
If you already have a website built either on WordPress, Squarespace, WIX or GoDaddy but you do not have time to manage/maintain or upload recent content then get in touch! Website maintenance can be time-consuming, and I am here to help.